Connecting The Dots
Because there were two separate messages, there was a need for two distinct videos (seen below as one). The first video speaks more to who Constellation Fund is and the second one identifies the method they use to fight poverty. Video one features more found footage, and the second one was crafted frame by frame with great intent; to be on brand, uplifting, and visually pleasing. Custom illustrations and animations were created to make it entirely ownable and unique to Constellation and the positive change they fight for.